Most non-profits are communicating with their members with mail, phone or fax- but very few are using the email effectively and they are missing a huge opportunity to reach out to current and future members to become a more powerful non-profit organization.
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A business is only as good as its marketing—your non-profit can have the noblest aspirations in the world, but if no one knows about who you are and what you’re trying to do, they won’t be able to help. That is why it is essential that any non-profit develop a well-thought-out marketing strategy.
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An email policy is a relatively simple document. It simply states what your organization considers a professional and acceptable use of the organization’s email system. It describes what sort of content is appropriate, and who it can be sent to during work hours.
A strong donor base is the life’s blood of any non-profit organization. Having a list of members that contribute to your organization on a regular basis will not only keep your non-profit solvent, but keep it thriving.
A business is only as good as its marketing—your non-profit can have the noblest aspirations in the world, but if no one knows about who you are and what you’re trying to do, they won’t be able to help. That is why it is essential that any non-profit develop a well-thought-out marketing strategy.